Intermedia Increases Profitability for Partners with the Addition of White Labeling for Private Cloud Deployments

Enables the channel to scale with Intermedia’s fully managed, white-labeled private cloud deployments and Office in the Cloud™ suite


Intermedia, a leading cloud business applications provider, today adds Private Cloud deployments to its white-label partner model. Now, Intermedia’s more than 6,000 active partners can offer each customer the most appropriate cloud deployment model – public or private – while maintaining complete control of their valued relationships.

“There’s no ‘one configuration fits all’ approach to the cloud. We bring the skills and the know-how partners need to be successful with designing and executing cloud deployments,” said Irina Shamkova, Senior Vice President of Product Management at Intermedia. “We’ve always provided multi-tenant public cloud deployments, and now we are expanding our private cloud investments because of the opportunity it presents to our partners and customers. Private Cloud is a rapidly growing market and a huge opportunity for MSPs. By letting partners sell Private Cloud under their own brand and pricing, we are helping them differentiate from other providers as prospects look to customize and scale their cloud-based workloads.”

How Intermedia helps partners sell Private Cloud

According to IDC, the hosted private cloud market, which amounted to $8.9 billion in 2014, is forecasted to grow at a compound annual growth rate (CAGR) of 35.4 percent to reach $40.6 billion in 20191.

Private Cloud demonstrates an abundant opportunity for the channel. However, resource constraints can hold MSPs back from offering them. While many businesses outsource the cloud deployment completely to the MSP, but with Intermedia that’s not the case. Under Intermedia’s Private Label model, MSPs keep control over their customer relationships, while letting Intermedia’s experts help close the deal, in addition to handling customer deployment and management. In other words, Intermedia helps partners focus on scaling their cloud businesses by handling the customer onboarding and migration process for them.

Driving greater account volume with the Private Label Reseller (PLR) model

Private Cloud joins other core Intermedia applications under the Private Label model such as Exchange email and SecuriSync® backup and file sharing. Now partners have the flexibility to offer each customer the most appropriate cloud environment and applications, without worrying about staffing limitations. Customers can also easily migrate from a multi-tenant to a single-tenant cloud deployment as needs change.

About Intermedia’s cloud environments

Intermedia offers two managed cloud options to best meet customer needs. In a managed Public Cloud, companies share a multi-tenant enterprise-grade deployment. In a managed Private Cloud, companies receive a single-tenant enterprise-grade deployment on Intermedia’s infrastructure or on AWS, with increased flexibility to customize according to specific IT needs. As part of Intermedia’s Worry-Free Experience™, both fully managed options include:

Intermedia’s Private Cloud takes customization and configuration capabilities to the next level. Designed by Intermedia’s team of cloud experts, this dedicated cloud environment offers enterprises the flexibility to integrate business applications with custom applications, specialized security, mobile device management, along with data replication across multiple datacenters for disaster recovery, and an assigned support resource.

Come visit Intermedia at IT Nation (booth #911) November 9-12, 2016 in Orlando, Florida to learn more about how Intermedia designs, develops and monitors cloud environments. Not attending the show? Contact Intermedia to get started on reselling Intermedia’s business applications suite across multiple cloud venues today.

About Intermedia

Intermedia is a one-stop shop for cloud business applications. Its Office in the Cloud™ suite integrates the essential IT applications that companies need to do business, including email, voice, file backup and sharing, conferencing, instant messaging, identity and access management, mobility, security and archiving – all delivered by a single provider.

Think of Office in the Cloud as your “Business Cloud Platform.” Intermedia’s applications are integrated into its HostPilot® control panel. There’s just one login, one password, one bill and one source of support, which creates significant cross-service efficiencies for both users and IT administrators. Intermedia offers enterprise-grade security, a 99.999% uptime service level agreement and 24/7 phone support with typical hold times of less than 60 seconds.

Intermedia’s over 700 employees serve over 1,000,000 users across more than 75,000 businesses and 6,000 active partners, including VARs, MSPs, key distributors and telecoms. Its award-winning Partner Program lets partners sell under their own brand with control over billing, pricing and other elements of their customer relationships. Intermedia is the world’s largest independent provider of Exchange email in the cloud and one of the leading cloud voice providers. For more information, visit


Melanie Lombardi
[email protected]

Melanie Turpin
The Channel Company
[email protected]

1IDC, Worldwide Hosted Private Cloud Services Forecast, 2015–2019: New Models for Delivering Infrastructure Services, Doc #259066, Sep 2015

Office in the Cloud, SecuriSync, Intermedia AppID, Worry-Free Experience, and HostPilot are either registered trademarks or trademarks of, Inc. in the United States and/or other countries.